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Love it or hate it, the reality show has publicised a side to Marbella which has left tourists lusting after a holiday to the area. It has been reported that there has been a significant increase in the number of Stag and Hen party bookings to the area, after the episode aired.
The reality stars were seen having fun at a Champagne spray party, on the beach, cruising in luxurious yachts and relaxing in lavish villas.
The show put a new light on things, showing the group of reality stars opting to stay in villas rather than fancy hotels. Although the TOWIE group were in Marbella to have a good time, the episode showed that groups of young singles can be well behaved and respectful towards rental properties.
Social media sites Facebook and Twitter saw a flood of messages complimenting Marbella, with many commenting that it was a must see holiday destination during and after the show was aired.
This is good news for the rental market on the Costa del Sol and there has already been an increase in the number of people enquiring about holiday rentals on the Costa del Sol. Large groups are a great market to think about if you are a home owner looking to let a property and providing your home has a good property management system in place, there is no reason to exclude these types of parties, which can only result in a boost in rental profit at a time when the economy is relying on such tourism.